Strategic Entrepreneurship 4/E ePDF

Level/Grade: Tertiary
Author(s): Wickham, PA
ISBN: 9781408212677
License: Perpetual licence
File type: ePDF
The text offers an up-to-date, accessible and rigorous examination of a strategic approach to entrepreneurial management and emphasises its distinction from small business management. The text integrates conceptual and practical ideas from a broad grounding within wider economic, psychological and other social science disciplines. The book is written in a clear style, with coherent and logical organisation of themes, and effective visualisation of key ideas to facilitate students' learning and lecturers' course planning and delivery. It provides comprehensive coverage of the fast-growing field of entrepreneurship teaching and research.

This eBook is in ePDF format, which enables you to:
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Country South Africa
Product Type Text Book
Author(s) Wickham, PA
Level/Grade Tertiary
Brand Pearson
Imprint Pearson
ISBN 9781408212677
Licence Perpetual licence
File type ePDF
Format ePDF
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