Customer Experience Book, The ePUB
| Level/Grade: | Professional |
| Author(s): | Pennington, A |
| ISBN: | 9781292148489 |
| License: | Perpetual licence |
| File type: | ePub |
Customer experience is becoming seen as a key component of business strategy, yet knowing the practical steps of what to do can be tricky. The Customer Experience Book helps you understand where you are now, what to do and how to improve for your business.
From customer journey mapping to using big data, this is the ultimate customer experience manual for businesses, whatever the size of your company. Split into two parts, you'll discover:
Benefits of the ePUB format include:
From customer journey mapping to using big data, this is the ultimate customer experience manual for businesses, whatever the size of your company. Split into two parts, you'll discover:
- Why customer experience is so important in business – and how it applies to you; and
- How to use customer experience tools in your business – step-by-step guides on how to use CX metrics and how to learn from them.
Benefits of the ePUB format include:
- The ability to view on a desktop computer, notebook or tablet;
- The ability to adjust fonts, rotate and flip pages, causing content to reflow to fit the device's screen giving the user a more flexible experience; and
- The ability to take notes, highlight and bookmark.
| Country | South Africa |
|---|---|
| Product Type | Text Book |
| Author(s) | Pennington, A |
| Level/Grade | Professional |
| Brand | Not applicable |
| Imprint | Pearson Business |
| ISBN | 9781292148489 |
| Licence | Perpetual licence |
| File type | ePub |
| Format | ePUB3 |