Webs of Influence 2/E ePUB

Level / Grade:
Professional

Author(s):
Nahai, N

ISBN:
9781292134611

License:
Perpetual licence

File type:
ePub

In stock
SKU
9781292134611
R180.00
As legions of businesses scramble to set up virtual-shop, we face an unprecedented level of competition to win over and keep new customers online. At the forefront of this battleground is your ability to connect with customers, nurture your relationships and understand the psychology behind what makes them click.

In this book, The Web Psychologist, Nathalie Nahai, expertly draws from the worlds of psychology, neuroscience and behavioural economics to bring you the latest developments, cutting-edge techniques and fascinating insights that will lead to online success.

Webs of Influence delivers the tools you need to develop a compelling, influential and profitable online strategy that will catapult your business to the next level – with dazzling results.

Benefits of the ePUB format​ include:​
  • The ability to view on ​a ​desktop computer, notebook or tablet;
  • The ability to adjust fonts, rotate and flip pages, causing content to reflow to fit the device's screen giving the user a more flexible experience; and
  • The ability to take notes, highlight and bookmark.
More Information
Author(s) Nahai, N
Level/Grade Professional
Brand Not applicable
Imprint Pearson
ISBN 9781292134611
Licence Perpetual licence
File type ePub
Format ePUB3
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