Technology Strategy for Managers and Entrepreneurs (Pearson New International Edition) ePDF
Level/Grade: | Tertiary |
Author(s): | Shane, SA |
ISBN: | 9781292055343 |
License: | Perpetual licence |
File type: | ePDF |
This book emphasises how the future manager or entrepreneur can use strategic management of innovation and technology to enhance firm performance. It helps students to understand:
- The process of technological change;
- The ways that firms come up with innovations;
- The strategies that firms use to benefit from innovation; and
- The process of formulating technology strategy.
- View the entire book offline on desktop or tablet;
- Search for and highlight text; and
- Add and edit personal notes directly in your eBook.
Country | South Africa |
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Product Type | Text Book |
Author(s) | Shane, SA |
Level/Grade | Tertiary |
Brand | Pearson |
Imprint | Pearson |
ISBN | 9781292055343 |
Licence | Perpetual licence |
File type | ePDF |
Format | ePDF |