Practice of Public Relations, The (Pearson New International Edition) 12/E ePDF

Level/Grade: Tertiary
Author(s): Seitel, FP
ISBN: 9781292055305
License: Perpetual licence
File type: ePDF
R597,50
R597,50
Pairing Fraser Seitel's unique, humorous voice with the most up-to-date case studies, interviews, news photos and other techniques, The Practice of Public Relations is truly an 'in-your-face' public relations textbook.

The 12th edition continues the theme of giving students the knowledge and skills they need to know to be successful in today's world of public relations, including heavy emphasis on social media and ethics.

This eBook is in ePDF format, which enables you to:
  • View the entire book offline on desktop or tablet;
  • Search for and highlight text; and
  • Add and edit personal notes directly in your eBook.
Country South Africa
Product Type Text Book
Author(s) Seitel, FP
Level/Grade Tertiary
Brand Pearson
Imprint Pearson
ISBN 9781292055305
Licence Perpetual licence
File type ePDF
Format ePDF
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