Social Media Marketing (Pearson New International Edition) ePDF

The social media content that students – and their future employers – need to have.

Tuten and Solomon is the first social media marketing textbook that focuses on showing students how social media fits into the marketer's toolbox.

This eBook is in ePDF format, which enables you to:

• View the entire book offline on desktop or tablet;
  
• Search for and highlight text; and
  
• Add and edit personal notes directly in your eBook.