Basics of Social Research: Qualitative & Quantitative Approaches (Pearson New International Edition) 3/E ePDF

Level / Grade:
Tertiary

Author(s):
Neuman, WL

ISBN:
9781292033679

License:
Perpetual licence

File type:
ePDF

In stock
SKU
9781292033679
R722.50
Basics of Social Research: Qualitative & Quantitative Approaches helps students understand what research can and cannot do, become better consumers of research, and learn why properly conducted research is important.

This text teaches students to be better consumers of research results and understand how the research enterprise works, preparing them to conduct small research projects. Upon completing this text, students will gain an awareness of the capabilities and restrictions of research, and learn why properly conducted research is important. Using clear, accessible language and examples from real research, this text discusses both qualitative and quantitative approaches to social research, emphasising the benefits of combining various approaches.

Upon completing this book, readers should be able to:
  • Recognise that social research is simultaneously a very important enterprise and one that is not beyond you – you can understand it;
  • Become better consumers and understand what research can and cannot do;
  • Learn how to properly conduct research; and
  • Acquire a foundation for further learning about doing research and understand that this activity requires dedication, creativity and mature judgement.
This eBook is in ePDF format, which enables you to:
  • View the entire book offline on desktop or tablet;
  • Search for and highlight text; and
  • Add and edit personal notes directly in your eBook.
More Information
Author(s) Neuman, WL
Level/Grade Tertiary
Brand Pearson
Imprint Pearson
ISBN 9781292033679
Licence Perpetual licence
File type ePDF
Format Fixed layout
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