Global Marketing Management (International Edition) 8/E ePDF
Level / Grade:
Tertiary
Author(s):
Keegan, WJ
ISBN:
9780273775706
License:
Perpetual licence
File type:
ePDF
This text is ideal for courses in international and global marketing, and is the leading MBA text in international marketing – with comprehensive cases.
This eBook is in ePDF format, which enables you to:
This eBook is in ePDF format, which enables you to:
- View the entire book offline on desktop or tablet;
- Search for and highlight text; and
- Add and edit personal notes directly in your eBook.
| Author(s) | Keegan, WJ |
|---|---|
| Level/Grade | Tertiary |
| Brand | Pearson |
| Imprint | Pearson |
| ISBN | 9780273775706 |
| Licence | Perpetual licence |
| File type | ePDF |
| Format | Fixed layout |
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